Creator Directory · Updated September 2026
The US fitness creators brands book — trainers, athletes and coaches ranked with live follower, engagement and average-view data. We track 3,886 fitness creators with a verified US home base; these are the standouts.
33 creators, ranked by audience
Bodybuilding and gym lifestyle — YoungLA and MyProtein athlete
1.4M
Followers
5.2%
Engagement
528K
Avg views
Post categories
Cities
Countries
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
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Unlock ›Health, fitness and lifestyle — YoungLA For Her athlete
789K
Followers
2.5%
Engagement
196K
Avg views
Post categories
Cities
Countries
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›Marathoner and lifter — Gymshark and Prozis athlete
638K
Followers
2.0%
Engagement
241K
Avg views
Post categories
Cities
Countries
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›Guinness World Record holder — calisthenics and street workout
540K
Followers
8.9%
Engagement
1.8M
Avg views
Post categories
Cities
Countries
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›Always a reason to train — strength and discipline
534K
Followers
6.1%
Engagement
108K
Avg views
Post categories
Cities
Countries
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›Fitness, wellness, lifestyle and beauty in Chicago
505K
Followers
2.4%
Engagement
242K
Avg views
Post categories
Cities
Countries
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›Fitness content and motivation across Miami, Orlando and Jacksonville
496K
Followers
3.7%
Engagement
209K
Avg views
Post categories
Cities
Countries
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›Fitness, self-belief and lifestyle
420K
Followers
2.7%
Engagement
162K
Avg views
Post categories
Cities
Countries
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›Amputee athlete, advocate and content creator
375K
Followers
2.5%
Engagement
35K
Avg views
Post categories
Cities
Countries
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›Trainer and coach at The Kollective, Austin
363K
Followers
1.6%
Engagement
166K
Avg views
Post categories
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›19-year-old natural bodybuilder — Gymshark athlete
319K
Followers
1.1%
Engagement
66K
Avg views
Post categories
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›Peloton instructor and Lululemon ambassador
316K
Followers
1.3%
Engagement
138K
Avg views
Post categories
Cities
Countries
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›Miami fitness motivation — be the best version of yourself
310K
Followers
8.3%
Engagement
255K
Avg views
Post categories
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›Pilates instructor and founder of Shapelates
304K
Followers
1.1%
Engagement
22K
Avg views
Post categories
Cities
Countries
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›Natural weight loss — high-protein recipes and laughs
298K
Followers
1.6%
Engagement
100K
Avg views
Post categories
Cities
Countries
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›Treadmill strut workouts — running with personality
295K
Followers
1.4%
Engagement
190K
Avg views
Post categories
Cities
Countries
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›Fitness, running and editing — feel happier and healthier
286K
Followers
3.3%
Engagement
850K
Avg views
Post categories
Cities
Countries
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›NYC wellness and fitness with a touch of pink
271K
Followers
1.8%
Engagement
33K
Avg views
Post categories
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›Fitness, lifestyle and meal prep for busy lives
262K
Followers
1.1%
Engagement
82K
Avg views
Post categories
Cities
Countries
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›Paralympic tennis player and natural bodybuilder
262K
Followers
9.8%
Engagement
721K
Avg views
Post categories
Cities
Countries
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›Transform your physique — Spanish-language coaching in LA
259K
Followers
2.5%
Engagement
144K
Avg views
Post categories
Cities
Countries
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›Founder of Atma.fit — half marathons and strength
257K
Followers
2.0%
Engagement
356K
Avg views
Post categories
Cities
Countries
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›IFBB Pro and professional powerlifter
254K
Followers
1.9%
Engagement
119K
Avg views
Post categories
Countries
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›Science teacher — teaching, fitness and fun
253K
Followers
1.2%
Engagement
101K
Avg views
Post categories
Cities
Countries
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›Lifting is hot — strength training with the HHF Method
249K
Followers
1.7%
Engagement
278K
Avg views
Post categories
Cities
Countries
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›Founder of Strong New York — trainer and podcast host
235K
Followers
1.3%
Engagement
112K
Avg views
Post categories
Cities
Countries
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›IFBB Pro bodybuilder and apparel founder
235K
Followers
16.9%
Engagement
421K
Avg views
Post categories
Countries
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›Pre and postnatal fitness coach — as seen on NBC
226K
Followers
2.5%
Engagement
203K
Avg views
Post categories
Cities
Countries
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›ISSA elite trainer, glute specialist and nutritionist
220K
Followers
1.3%
Engagement
83K
Avg views
Post categories
Cities
Countries
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›Peloton tread and strength instructor
219K
Followers
1.1%
Engagement
43K
Avg views
Post categories
Cities
Countries
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›Gymshark athlete — Aruba to Los Angeles
211K
Followers
1.6%
Engagement
28K
Avg views
Post categories
Cities
Countries
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›Fitness, wellness and lifestyle in Miami
211K
Followers
1.6%
Engagement
100K
Avg views
Post categories
Cities
Countries
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›Running, reading and life in Atlanta
210K
Followers
1.6%
Engagement
42K
Avg views
Post categories
Cities
Countries
Audience gender
Unlock ›Audience gender breakdown is available on a strategy call.
Email: Price: Email and price are available on a strategy call.
Unlock ›Audience breakdowns, past brand work and realistic rates for fitness creators in the US, free on a strategy call.
We continuously track 3,886 fitness creators with a verified home base in the US — part of a live database of 2.3M+ creators. Rankings weigh followers, computed engagement rate (likes + comments ÷ followers) and average views together, and every profile is reviewed by a human before it appears here.
This page shows public Instagram data only. If you’re listed and want changes or removal, email hello@sup.co and we’ll act on it fast.
FAQ
Everything on this page is measured from live Instagram and TikTok data. These answers are generated from the 33 creators shown above, so they change when the data does.
This page ranks 33 fitness creators in the US. We track 3,886 of them in total and show the strongest here, ranked by follower count, engagement rate and average views.
The median creator on this page has 286K followers, and the average engagement rate across the page is 3.2%. By size, 82% are mid-tier creators (100,000 to 500,000) and 18% are macro creators (500,000 and above).
Brayan Lopez (@brayan__lopez__) has the largest following on this page at 1.4M. Follower count is not the same as performance though. James English (@james.english) has the highest engagement rate here at 16.89%, which is usually the better signal of whether an audience is paying attention.
Across this page the most common post categories are Fitness & Workouts, Personal Development & Motivation, Fashion & Style and Sports & Athletics. These come from what the creators actually post, not from a self-declared bio.
Every creator here has a verified the US home base. The places they mention most in their posts are New York City, Los Angeles and New York. By country, the most mentioned are United States, United Kingdom and Florida. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.
We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.
Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.
This page ranks 33 fitness creators in the US. We track 3,886 of them in total and show the strongest here, ranked by follower count, engagement rate and average views.
The median creator on this page has 286K followers, and the average engagement rate across the page is 3.2%. By size, 82% are mid-tier creators (100,000 to 500,000) and 18% are macro creators (500,000 and above).
Brayan Lopez (@brayan__lopez__) has the largest following on this page at 1.4M. Follower count is not the same as performance though. James English (@james.english) has the highest engagement rate here at 16.89%, which is usually the better signal of whether an audience is paying attention.
Across this page the most common post categories are Fitness & Workouts, Personal Development & Motivation, Fashion & Style and Sports & Athletics. These come from what the creators actually post, not from a self-declared bio.
Every creator here has a verified the US home base. The places they mention most in their posts are New York City, Los Angeles and New York. By country, the most mentioned are United States, United Kingdom and Florida. These are mentions in content, so they show where a creator talks about, which is not always where their audience lives.
We hold the email address and the going rate for every creator on this page, but we do not publish either. Book a strategy call and we will share the ones relevant to your brief, along with the audience breakdown behind each profile.
Follower counts, engagement rates and average views are collected directly from Instagram and TikTok and recalculated on every refresh, not carried over from an older pull. There is no survey and no panel behind these numbers. You can read the full method on our methodology page.
We source, negotiate, contract, pay and track — you approve every step and only pay for posts that go live. Creators matched to your brief in 48 hours.
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